What’s New

We’ve introduced Blog Statistics inside Analytics, giving you one place to track how your blogs and posts are performing. You can now see views, clicks, and engagement data across all your content without needing separate tools.

Note: Data collection began on August 28, 2024. Any data before this date will display as “Unknown.”

Key Benefits of Blog Analytics

  • At a Glance – Quickly check overall blog performance with high-level metrics.

  • Repeat What Works – Identify top-performing posts and replicate their success.

  • Know Your Readers – Understand behavior through device and category insights.

  • Check Engagement – Monitor link-click activity to measure interest.

  • Compare Content Sources – See performance differences between imported posts and manually created posts.

How to Access Blog Statistics

  1. Log in to your sub-account.

  2. Go to the Sites tab.

  3. Click the Analytics tab.


     

  4. Use the category selector drop-down and select Blogs.

  5. Allow the dashboard to load—your performance metrics will display.

  6. Use the date range and blog site selector to refine your data view.

Analytics Sections

Quick Performance Overview

  • Total page views

  • Number of published blog sites

  • Total published posts

Trends Over Time

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  • Graphical representation of page views over time

  • Flexible date range selection

  • Visual trend lines to analyze spikes, dips, and seasonal engagement

Top Performing Posts

  • Ranks posts by views and engagement

  • Displays thumbnails and titles for easy recognition

  • Helps identify which content resonates most with your audience

Link Click Tracking

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  • Tracks the number of clicks on in-post links

  • Measures effectiveness of calls-to-action and link placement

Device Breakdown

  • Segments traffic by device type (desktop, mobile, tablet)

  • Helps tailor the blog experience for each platform

Category Insights

  • Shows visits split by content category

  • Reveals which topics generate the most interest

Author Insights

  • Tracks clicks on author links

  • Measures individual contributor engagement and impact

Import vs. Manual Tracking

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  • Compares imported vs. manually created posts

  • Highlights performance differences to guide future posting strategies

Why This Matters for Dance Studios

Studios can now clearly see which blog topics (e.g., recital tips, parent guides, costume care) attract the most attention. With this data, you can double down on high-performing posts, understand if parents read on mobile vs. desktop, and improve calls-to-action that drive class registrations.

Support

If you have questions or need help exploring Blog Statistics, please contact us at support@enrollio.ai.