Imagine a parent texts you at 10 PM asking about enrollment, and by morning they've already booked a tour—without you doing anything. That's the power of Positive Intent automation in Enrollio.
Positive Intent detects when a prospective family shows real interest in your childcare program and automatically moves the conversation forward. No more waiting hours to respond or losing families because you were busy with pickup time.
What is Positive Intent?
Positive Intent is a trigger in your automations that detects when a parent's message shows they want to take action—like booking a tour, getting pricing, or enrolling their child.
When triggered, it can automatically send booking links, answer questions, or schedule tours without any staff involvement.
[SCREENSHOT: Automation builder showing Positive Intent trigger option in the trigger menu]Setting Up Your Booking Automation
Here's how to build an automation that books tours automatically when parents show interest:
Step 1: Create Your Automation
- Go to Automations in your Enrollio Dashboard
- Click Create Automation
- Name it something clear like "Auto-Book Interested Families"
Step 2: Add the Positive Intent Trigger
- Click Add New Trigger
- Select Positive Intent Detected
- Choose which channels to monitor (text messages, webchat, etc.)
The system will now watch for phrases like "I'd like to schedule a visit" or "Can I come see the center?"
[SCREENSHOT: Positive Intent trigger configuration showing channel selection options]Step 3: Add Your Booking Action
- Click the + button below your trigger
- Select Generate One-Time Booking Link
- Choose your tour calendar
- Customize the message that sends the link
Pro tip: Keep your message warm and personal. Instead of just "Here's a link," try "Great! I'd love to show you around. Here's a link to choose a time that works for your family."
[SCREENSHOT: Generate booking link action with message customization field]Step 4: Test and Activate
- Click Test Automation
- Send yourself a test message like "I want to schedule a tour"
- Verify you receive the booking link
- Toggle the automation to Active
What Messages Trigger Positive Intent?
Enrollio AI looks for phrases that show booking intent, such as:
- "I'd like to schedule a tour"
- "Can I come visit?"
- "When can I see the center?"
- "I want to enroll my child"
- "Do you have availability?"
The AI learns over time and gets better at detecting genuine interest versus casual questions.
Taking It Further
Once you've mastered basic tour booking, you can create more sophisticated automations:
- Reactivation campaigns: Automatically reach out to families on your waitlist when spots open
- Follow-up sequences: Send tour reminders and post-tour surveys
- Chatbot handoffs: Let Enrollio AI answer common questions before offering to book
Pro Tip: Don't Automate Everything
While Positive Intent is powerful, some conversations need a human touch. Use it for straightforward booking requests, but have your team handle sensitive questions about special needs, pricing negotiations, or complex family situations.
Troubleshooting
Not triggering when it should? Check that your automation is active and the correct channels are selected. The parent must use clear intent language—vague messages like "Tell me more" won't trigger it.
Triggering too often? Review your recent conversations to see what's being detected. You may need to add filters or adjust which channels use this automation.
Related Resources
- How to Build a Database Reactivation Campaign Using Positive Intent
- Understanding Enrollio AI and Intent Detection
- Automation Action: Generate One-Time Booking Link