Optimal Image and Video File Sizes and Dimensions for the Social Planner
When creating social media posts and marketing campaigns, it is important to understand the image and video formats and sizes, to ensure you are maximizing your use of Enrollio. Below are some details on the optimal sizes for sharing images on social media.
NOTE: Multimedia format is defined as posting image(s) and video(s) together in a single post.
Here are the best sizes for sharing images on social media:
VIDEOS
FormatMaximum File SizeDurationAspect RatioNo. of VideoMultiMediaFacebook Pages and GroupMP4 MOV1 GB1 sec - 20 minsBetween 16:9 and 9:161 VideoNot AllowedInstagram
Business ProfileMP4 MOV100 MB3 sec - 60 secBetween 4:5 and 16:910 Video(s)Multimedia format is allowed for carousal- can add image(s) and video(s) togetherLinkedin Profile and PagesMP4 MOV200 MB3 sec - 30 minsBetween 1:2.4 and 2.4:11 VideoNot AllowedTwitterMP4 MOV
512 MB0.5 sec - 140 secBetween 1:3 and 3:11 VideoNot Allowed
TiktokMP4 50 MB3sec - 60 sec540 pixel resolution1 VideoNot AllowedGMB-----Not Allowed
IMAGES
PlatformFormatMaximum File SizeAspect RatioNo. of ImagesMultiMedia Facebook Pages and GroupPNG JPG GIF10MBRecommended - need to keep the Width*Height - 1280 x1080
Minimum
600 x 315 pixelsUnlimited Image(s) - Recommend to post 10 Image(s) or lessNot AllowedInstagram
Business ProfilePNG JPG 8MBSquare, or between 1.91:1 and 4:5
Landscape: 1080 x 566 pixels
Portrait: 1080 x 1350 pixels
Square: 1080 x 1080 pixels10 Image(s)Multimedia format is allowed for carousal- can add image(s) and video(s) together.Linkedin Profile and PagesPNG JPG GIF8MB Maximum
6012 pixels x 6012 pixels9 Image(s)Not AllowedTwitterPNG JPG GIF5MB
Recommended - need to keep the Width*Height - 1280 x10804 Image(s)Not AllowedTiktok----
GMBPNG JPG 10MBMust be greater than Width*Height - 250*250 1 ImageNot Allowed
Pro Tips:
Various sizes and types of images work for different things. Two ‘go-to’ sizes are:
Vertical/portrait: 800 pixel x 1,200 pixel
Horizontal/landscape: 1,024 pixel X 512 pixel