The Instagram DM action in Enrollio enables your dance studio to send personalized direct messages to contacts via Instagram. To ensure successful delivery, the contact must have sent a direct message to your connected Instagram page within the last 24 hours. This requirement is in line with Instagram's current messaging policies.
Instagram DM
The Instagram DM action allows you to connect with parents or guardians by sending a direct message that is personalized to their needs. Whether you're reminding them about an upcoming dance recital or sharing a schedule update, this action helps keep your studio engaged with potential and current students.
Action Name: Specifies the name of the action for identification within the workflow. (Mandatory)
Templates: Select a pre-configured message template to ensure consistency and compliance with Instagram's messaging guidelines. (Optional)
Message: Enter the content of the message to be sent. Use custom values to personalize the message with details like the student's name or upcoming class information. (Mandatory)
Add Attachment: Optionally add files or media (e.g., images of your studio, class snapshots, or promotional flyers). (Optional)
Add files through URL: Provide a URL to online resources such as your digital class schedule or dance event flyer. (Optional)
Drag and drop the Instagram DM action into the desired workflow in Enrollio.
Choose a Template:
Select a message template that fits your studio’s communication style. Templates help maintain consistency across your messages.
Compose the Message:
Type your message in the text box. Use custom values to add personal touches such as including the parent's or child’s name and specific class details.
Add Attachments (Optional):
Click on "Add Attachment" to include engaging visuals, like snapshots from recent dance recitals or upcoming class photos.
Use URL for Files (Optional):
If your attachments are hosted online (for example, a digital class schedule or event flyer), click the "+ Add" button to include them via a URL.
Imagine a scenario where a parent has messaged your studio about enrolling their child in a dance class. Here’s how you might set up the workflow:
Trigger: Instagram Direct Message Received About Dance Class Enrollment
Condition: Message received by your connected Instagram page within 24 hours.
Action: Instagram DM
Message: "Thank you for your interest in our dance classes! We’re excited to help your child learn and shine on the dance floor. Please check your email for further details and your class schedule."
Template: Select a dance-themed template that aligns with your studio’s branding.
Add Attachment: Attach an image of your dance studio or a flyer with your upcoming class schedule.
By using the Instagram DM action with Enrollio, you can deliver important updates and personalized messages directly to parents, ensuring they have the information they need about class timings, special events, or promotional offers.
Happy dancing and keep those messages coming!
